How to Create Personalized Experiences on Your Travel Industry Website

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​Each traveler is different, more so than any category of buyer. Electronics buyers can be trusted to stick to similar types-they want newest, they want best graphics cards, they want cheapest, etc. Not only is each traveler different, so is each travel journey. It’s near impossible to predict future trips based on past behavior of a […]

Marketing in the Age of GDPR

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​Have you heard about GDPR? If not, check out this article to find out what it means for you and your marketing. There’s a bit of a misconception that GDPR will only affect European companies, much like the CASL only affects Canadian companies. However, this isn’t the case. If you’re a company with potential European […]